On Tuesday, October 6, the Jupiter Town Council meets at 7 p.m. at 210 Military Trail. One item on the agenda is the redevelopment plan for The Shoppes at Jupiter, the plaza at U.S. 1 and Indiantown Road. The plan has no approval yet. The plaza is changing anyway. Golden Pavilion has moved about three miles away. Palm Beach Sports Club and Soul Rebel cafe have closed. And the Whole Foods Market and Total Wine & More that the new owner announced are still a year or more from opening.
That leaves the plaza across from Harbourside Place somewhere in between. Some of its old tenants are gone, its new ones aren't here yet, and how the redevelopment works still depends on a vote that was supposed to happen in July.
The Vote That Slipped From July to October
Ram Realty Advisors of Palm Beach Gardens bought the nearly 50-year-old plaza in 2025 for more than $52 million. The Town lists the owner as RRF Shoppes Jupiter LLLP. On June 9, the Planning and Zoning Commission recommended approval of its site-plan amendment by a 6–1 vote. It attached two conditions: a permanent vegetation-monitoring program, and a requirement that any dead or dying plants must be replaced before a certificate of occupancy is issued.
The Town Council took up the plan on July 21 and postponed its vote. According to the Palm Beach Post, council members wanted more information about traffic at the intersection and about what the plaza would look like. The Town's public hearing notice, posted August 20, moved the item to October 6.
The application, PZ 25-6584, covers the 24.92-acre property at 101 N. US Highway One. It asks for four changes:
- Revised architectural elevations
- A new enclosed loading dock
- Modified uses
- A reconfigured section of the parking lot
Each item on that list affects how the plaza works for the people who use it: what the storefronts look like, where delivery trucks go, and how you get in and out of a parking space on a Saturday afternoon. The notice doesn't say whether Ram changed any of these elements after the July meeting. Council agendas are usually posted with supporting documents about a week before a meeting, so the materials for Tuesday should be on the Town's Agendas & Minutes page by now.
Why Council Is Focused on the Intersection
At the July meeting, Council member Malise Sundstrom said her main concern was traffic. She described the corner this way:
"This is such a major transition for a part of town that hasn't been looked at in a long time with a lot of traffic impacts. We have to get this right because this will impact circulation. This is our beach. This is our inlet village. It is the gateway to the beach in a way."
Traffic is also the reason the vote matters so much. U.S. 1 and Indiantown Road is where much of Jupiter's beach traffic, inlet traffic and Harbourside Place traffic meet. Ashley Johnson, who has worked at the plaza's Kilwins for three years, told the Post she expects "way more traffic, especially in this plaza." A grocery store and a wine retailer draw frequent, repeat trips, which a department store and an office supply store generally don't. The parking-lot changes and the loading dock decide whether those extra trips stay inside the plaza or back up onto the road.
The Tenants Who Didn't Wait
Tenants have started leaving even though the plan hasn't been approved.
Golden Pavilion sold soups, chow mein, fried rice and lo mein at the plaza for at least a decade. It has moved to Admirals Crossing Shopping Plaza at Military Trail and Frederick Small Road, about three miles southwest. Its neighbors there include Sprouts Farmers Market, Planet Fitness and Berry Fresh Cafe. "We already moved to the new location," says the recorded message on the restaurant's phone line, as quoted by the Post. The Post couldn't confirm why the restaurant left.
Palm Beach Sports Club closed its gym at the plaza in recent months.
Soul Rebel cafe also closed. All it left was a notecard on the door that read "That's all folks."
Workers at other stores told the Post they had heard talk of more vacancies. So far that is only talk. The three closures above are the ones that have been confirmed.
Who Was Still Open This Summer
Some longtime tenants are staying put for now. In late July, WPTV spoke with Mary Luz, who has run MaryLuz Hair Salon next to the Cinépolis theater for 10 years. "The plaza look kind of old, look kind of down, so a renovation will be excellent," she said. She added that as an organic business, she liked the idea of having Whole Foods nearby. Kilwins was also open, according to Post reporting from the same week.
Cinépolis is the tenant most people think of first, and the plan treats it differently from the others. Brian Maloney, Ram's chief retail officer, told the Council in July that the owner wants to downsize the theater to make room for more stores. WPTV reported the reduction could happen by late 2028. The theater is staying, at least for now. The downsizing is an idea the owner has proposed, not an approved part of any plan.
The Calendar Between Now and Whole Foods
The timeline below runs past 2027. Every date after Tuesday's hearing comes from the owner's filings or presentations, not from a construction permit.
| Milestone | Timing | Status |
|---|---|---|
| Planning and Zoning recommendation | June 9, 2026 | Recommended 6–1, with vegetation conditions |
| First Town Council hearing | July 21, 2026 | Vote postponed |
| Continued Town Council hearing | October 6, 2026 | Upcoming |
| Construction start | Owner hoped to begin in 2026 | No firm date reported |
| Small-shop tenants open | Mid-2027 to mid-2028 | Per Ram's presentation |
| Total Wine & More replaces Staples | Late 2027 | Per Town filings |
| Whole Foods Market replaces Beall's | Spring 2028 | Per Town filings |
| Possible Cinépolis downsizing | By late 2028 | Proposed |
Golden Pavilion moved in September 2026. Whole Foods is scheduled for spring 2028. That leaves about a year and a half when the plaza will be partly empty, partly under construction and partly operating as it always has. Staples and Beall's stay open until the new tenants take over their spaces, so the old anchors keep running while the smaller storefronts around them change.
What Ram Has Said About the Rest
Online, people have plenty of guesses about the other tenants. The Post found Cava, the French-style bistro Maman, Free People, Sephora, Madewell and Joe & the Juice mentioned on social media. Several of those guesses have already been addressed:
- RH said in July that it had no plans to open at the plaza.
- Cava told the Post it had no concrete plans to share.
- Lululemon and Ulta came up in early talks between the owner and the town. As of July, the town hadn't heard anything more about either one, according to Sundstrom.
Ram's own description is more modest. Maloney told the Council that the owner is talking with a coffee shop, a cosmetics retailer, fitness businesses and service businesses. He said the finished center would look like "other grocery-anchored shopping centers you see in Chasewood or in Palm Beach Gardens." He also expected "some kind of boutique retail, local-regional-operator-type retail," and noted that "the Gardens Mall ends up where people go."
So based on what the owner has said in public, expect a neighborhood grocery center for daily errands, not a destination mall. Two of the categories Maloney named, coffee and fitness, are the ones Soul Rebel and Palm Beach Sports Club just left. If the new tenants arrive on the schedule Ram presented, those spaces may be filled with similar businesses sometime between mid-2027 and mid-2028.
What Tuesday Settles
On October 6 the Council will be voting on a specific set of changes: elevations, a loading dock, uses and parking. Along the way, the meeting should show whether Ram answered the traffic and design questions that stalled the vote in July. Whole Foods, Total Wine and a smaller Cinépolis all depend on that approval. The closures don't. They have already happened.
If you own a home near the U.S. 1 and Indiantown Road corridor, Tuesday's vote will shape your errands, your drive to the beach and the plaza you've passed for years. The team at Noah Heller tracks developments like this one closely and can walk you through how a major commercial redevelopment nearby fits into your own long-term plans for your home. Unlock VIP Access for a private conversation.
